3Cinteractive is pleased to announce it has partnered with The Institute for Transfusion Medicine^℠ (ITxM^℠), which operates Pittsburgh-based Central Blood Bank and LifeSource, Chicagoland’s Blood Center. ITxM is the third largest independent blood center in the nation, distributing nearly one million blood products to one hundred health care facilities in four states.

ITxM is partnering with 3Cinteractive to take advantage of mobile messaging and provide donors with more options on how they communicate with the blood centers. For donors who prefer mobile messaging, this may promote more frequent donations and improve show rates of donors with scheduled appointments through mobile alerts/reminders. The ultimate goal for the blood centers is to improve the donor experience by offering more choices of communication and further automate the donor recruitment process.

3Cinteractive has been chosen by the Mobile Marketing Association (MMA) to sit on their Consumer Best Practices Committee. Niki Dunbar, 3Cinteractive’s Director of Service Operations, was nominated for 3Ci’s position on the committee and will represent 3Ci as part of this prestigious mobile industry body. The MMA has developed the Consumer Best Practices Committee — comprised of all four Tier-1 wireless carriers, as well as leading aggregators, and content providers — to formulate a set of guidelines for Cross-Carrier Mobile Content Services.

3Ci is very proud to take such a strong leadership position in an important area of the mobile marketing industry. We believe that our appointment is a compelling testament to 3Cinteractive’s and Niki Dunbar’s extensive reputation as a leader in mobile marketing compliance and consumer best practices. Congratulations, Niki!

3Cinteractive is proud to announce that it is the exclusive sponsor and moderator of the Mobile Marketing Forum’s (MMF) Advertising Agency Panel, held June 2^nd & 3^rd at the Grand Hyatt New York, located in Midtown Manhattan. The MMF is a semi-annual conference staged by the Mobile Marketing Association that gives brands, agencies, media companies, and other players in the mobile ecosystem a chance to discuss the latest developments and case studies in the mobile industry. The agency panel, which is moderated by Jeremy Martin, 3Cinteractive’s Vice President of Business Development, will focus on the question, “What type of customer engagement is possible through mobile that isn’t possible through other marketing channels?”

This is the second consecutive year that 3Ci has sponsored the Advertising Agency Panel at the New York MMF event — and the second year Jeremy will be moderating the panel — giving 3Ci significant exposure as an industry thought leader before the world’s largest advertising agencies. For more information on this event, or if you would like to attend, please visit the Mobile Marketing Forum online and use coupon code mmfspeaker09 to get 25% off your show registration!

Marsha Forbes, Client Services

Marsha Forbes is a manager in 3Ci’s Client Services Department. With an extensive background in customer service and marketing, Marsha brings her experiences to 3Ci’s client boarding process.

Marsha’s ability to educate the client on technology implementation, timelines, and the program submission process is a critical component of the compliance activities of 3Ci’s Client Services Department. Following her initial meetings with a new client, Marsha is responsible for creating a compliant program brief that is up-to-date with the carriers’ approval guidelines. As part of 3Ci’s Compliance Team, Marsha works closely with Niki Dunbar, Director of Service Operations. Marsha’s meticulous approach and professional grace have contributed to the success of 3Ci.

A native of Birmingham, England, Marsha’s career began in London, at the Halifax Building Society, where she worked as a Customer Service Representative for Mortgage Arrears. She then migrated across the Atlantic, moving to Florida, where she obtained her degree at Stetson University in DeLand (graduating Magna Cum Laude). Since moving to the United States Marsha has worked at the Daytona Beach News Journal, Universal Designs in customer service and international business, and at Vision Media in sales. Prior to coming on board with 3Ci, Marsha was the Marketing Manager for the Sales Empowerment Institute, planning and executing direct response marketing strategies, Internet marketing, copywriting, and publicity.

3Cinteractive (3Ci), an industry leading mobile marketing and technology firm, announced that it has been named the 2009 South Florida Business of the Year by the South Florida Business Journal (SFBJ). The Business of the Year award was created to recognize excellence and outstanding performance in the South Florida business community.

The panel of judges for this award included SFBJ editorial staff, deans of business schools from South Florida’s largest universities, past honorees, and prominent business leaders. The judging criteria for the award included strong financial performance, workplace environment, outstanding customer service, quality of products / services, innovative marketing, and spirit of community involvement.

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On April 30th, the South Florida Business Journal named 3Cinteractive the South Florida Business of the Year for 2009. A board of judges from various segments of the business community sifted through hundreds of nominations. In the end, they concluded that 3Cinteractive deserved the 2009 honor!

The SFBJ, Florida’s most prestigious business publication, recently held its annual awards luncheon honoring various companies who have excelled in terms of financial growth, employee culture and innovation.

Check out the digital edition of our profile in the SFBJ and don’t forget that print editions are on stands now!

3Cinteractive rocking out in the lobby…as usual

Thank you to our clients, advisors, team members, investors, and friends. We share this award with you all. It would not have been possible without you!