Archive for July, 2010

3Cinteractive Ranked No. 2 Fastest Growing Technology Company by South Florida Business Journal

Jul. 28th 2010

For the third consecutive year, leading mobile platform company, 3Cinteractive® ranks at the top of the South Florida Business Journal’s Fastest Growing Technology Companies list with 137% revenue growth from 2008-2009.

Boca Raton, FL (PRWEB) July 28, 20103Cinteractive, a leading mobile platform company, ranked second on the South Florida Business Journal’s Fastest Growing Technology Companies list with 137% revenue growth from 2008—2009. 3Cinteractive helps companies develop and deploy powerful mobile strategies and increases the effectiveness of initiatives already in progress. 3Ci’s platform makes it possible for clients to access billions of mobile users worldwide — regardless of device or network.

“We are honored to appear on the South Florida Business Journal’s Fastest Growing Technology Companies list,” said John Duffy, 3Cinteractive’s Founder and CEO. “Our success is a direct result of our clients. They are world-class brands and leaders in their respective industries. We are fortunate to have clients such as TracFone, Walgreens, and AT&T look to us to help solve business challenges.”

This is the third consecutive year 3Cinteractive has ranked in the Top Three of the Business Journal’s Fastest Growing Technology Companies list. In 2008 3Ci ranked first on the list with 1,263.6% revenue growth. Processing over a quarter billion mobile transactions a month, 3Cinteractive is well on pace for similar revenue growth in 2010. New initiatives in mobile health care (mHealth) and mobile web development (mWeb) are driving that growth.

We are fortunate to have clients such as TracFone, Walgreens, and AT&T look to us to help solve business challenges.

“It’s impressive that despite the recession, 3Cinteractive is achieving so much success. It’s inspiring what this serial entrepreneurial team has accomplished with limited capital and other resources,” said John Sculley, 3Ci Board Member and former CEO of Apple Computers and Pepsi Cola Company. “I’ve been involved in several high profile technology-enabled companies, and I am convinced that 3Cinteractive has the people, culture and discipline that can take them anywhere they choose to go. There are many good lessons here for other entrepreneurs.”

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Posted by 3Cinteractive | in Press Releases | 1 Comment »

Compliance Note: Website Requirements

Jul. 21st 2010

Compliance Note: Website Requirements

As a reminder to our standard rate clients, following is the verbiage and font styles / formats required on the “Terms and Conditions” page, linked to from the mobile program page of your website. At a minimum the Terms and Conditions page must include:

  • Terms and conditions for mobile program must appear at the top of the page
  • Program Sponsor information, defined as the program name, company name, or brand associated with the campaign
  • Program pricing (Msg&Data Rates May Apply)
  • Customer service support information
  • Help information in bold (For help at any time text HELP to XXXXX)
  • Opt-out information in bold (To stop messages at any time text STOP to XXXXX)
  • Frequency of program services
  • Carriers supported on the program

Note: be sure to confer with your legal team regarding the complete content requirements for your mobile program.

Please contact your Account Manager or 3Ci Support for more website requirements and compliance information.

Posted by 3Cinteractive | in Carrier Compliance | No Comments »

The Shadow: Week Three

Jul. 19th 2010

3Cinteractive: The ShadowThis is the third in a series of weekly blog posts written by Jenny Walsh, intern and office mate of 3Cinteractive’s Founder and CEO John Duffy. This series takes a look at the inner workings of 3Ci and mobile marketing from a fresh perspective.

Yesterday, I saw Duff looking at a huge chart on his desktop filled with numbers that peaked my curiosity. At first I was afraid to ask, but Duff always stresses the importance of asking him questions, so I did. His response became “Duff’s Lesson of the Week” – the importance of being accountable to a budget.

Duff had me pull my chair up to his desk, and then gave me an overview of the entire 2010 3Ci budget. It’s funny how I learned so much more from one real life situation than in an entire semester of economics. Duff spent an hour explaining the budget sheet, expenses, revenue, and EBITDA - that’s Earnings before Interest, Taxes, Depreciation and Amortization (Don’t worry; I never knew what all of those words meant either until Duff explained them to me).

That might sound boring, but surprisingly, it was incredibly interesting. I have a newfound appreciation for how hard it is to make and manage a budget. Duff also explained the importance of having good customers. All the hard work that went into getting customers like Tracfone, JM Family, and Walgreens, and how those respected brands play a role landing new clients. Might sound cliché, but I’m seeing the lessons that are always preached put into work at 3Ci. If you have a good product, work hard, work together, and believe in your team you have a better chance of being successful. I know success is never a sure thing, but it’s all about putting your company in the best position to succeed. That was lesson #2 for the week. The best thing about this internship is that everyday I’m exposed to something new and interesting that I want to learn more about – and even better, that I have Duff, the guy running this place, who’s way too busy for an intern like myself, explaining it all to me.

As I close in on less than a month before heading off to college, I’m getting more excited to start that new adventure of life; but I’m also sad to leave all my new friends and mentors at 3Ci. I have grown to love this place, and am starting to think it is normal. I no longer find it weird when Duff talks to himself or constantly plays with his poker chips. I now feel like the day hasn’t really started until I hear Vinnie’s, “What’s up, Duff?” every morning, or have Jeff walk in my (I mean Duff’s) office to talk trash about how Michigan will beat Notre Dame, which is clearly delusional. GO IRISH!

Posted by Jenny Walsh | in Inside 3Ci | 1 Comment »

Boca Raton Company Helps Health Care Industry Go Mobile (South Florida Business Journal)

Jul. 9th 2010

South Florida Business Journal
Brian Bandell
Friday, July 9, 2010

Mike FitzGibbon

After creating mobile communication platforms for major corporations, Boca Raton-based 3Cinteractive has targeted the health care industry as a promising market for expansion.

The company has a pilot program with Walgreens to alert customers via text message that their prescriptions are ready. It’s working on similar patient notification applications for physician offices and pharmaceutical companies.

3Ci has done mobile applications work for national companies including AutoNation, AT&T and ESPN, mostly with cell phone mass messaging, billing and reservations. Mike FitzGibbon, 3Ci’s co-founder and president, said it spent much of the fourth quarter of 2009 and the first few months of 2010 planning its strategy for the health care market, where inefficiencies abound.

Health care is one of the few employment sectors that’s shown growth over the past year. The combination of aging baby boomers and increased access to medical services through the health care reform law should continue to make technology services for this industry a big market.

When it comes to being interactive with patients, health care is among the least technology savvy fields, FitzGibbon said, but 3Ci aims to change that.

One of the main targets for improvement is cutting down on medical appointment abandonment, he said. “Each appointment is worth a specific dollar amount and staff time,” FitzGibbon noted. “That’s lost revenue.”

Instead of having nurses and office staff call patients, 3Ci has designed an automatic text messaging application that alerts patients about their upcoming appointments. FitzGibbon said it’s more efficient than making calls, especially since some people don’t answer calls when they don’t recognize the incoming number.

For pharmaceutical companies, 3Ci is working on a text messaging application that would remind consumers when to take medications or order a refill. The pharmaceutical companies could also use the application to text coupons to consumers.

Sunrise-based Interim Healthcare is using a text-messaging system designed by 3Ci to contact its home health care providers in the field through mass messaging. The company often uses it to offer assignments and call multiple employees to the office, said Linda Shaub, Interim’s VP of marketing. While it’s not in all 312 of Interim’s offices yet, those that are using it have found it useful for communicating, she said.

John Styers, VP of corporate strategy at 3Ci, said the employee text messaging application has also been used by hospitals, including Truman Medical Centers in Kansas City, Missouri, because it makes sure that requests for assistance reach employees quickly. 3Ci’s other mobile applications for hospitals are for patients: to give them health and wellness news, notify them of available test results and give billing information.

While 3Ci has many predesigned programs for health care companies, it also has the flexibility to customize programs to meet the needs of particular clients, Styers said. Most of the programs it is rolling out were developed by working with a few health care providers, and engineering solutions for them.

“We want to make mobile solutions easier to deploy,” he said “It’s getting the health care facility to crawl by implementing mobile solutions where they can see immediate results.”

Posted by 3Cinteractive | in mHealth | No Comments »

The Shadow: Week Two

Jul. 9th 2010

3Cinteractive: The ShadowThis is the second in a series of weekly blog posts written by Jenny Walsh, intern and office mate of 3Cinteractive’s Founder and CEO John Duffy. This series takes a look at the inner workings of 3Ci and mobile marketing from a fresh perspective.

As I finish up my second week as Duff’s shadow, he is teaching me the importance of having people who want to learn from each other (or being “coachable” as Duff says), and how it is a big part of gaining success. The people at 3Ci always want to learn from each other. They know everyone’s strengths and experiences, and use them to further their own knowledge. The people here really do want each other to succeed, and I think that has transferred over to me. When I walk in every morning I just feel like everyone want to share his or her experiences with me and really does care about my growth throughout this internship. It is contagious because it makes me want to learn more with every meeting I sit in and every conversation I am able to be a part of.

One of the big concepts Duff is teaching me is what makes up a good sales pitch. I know from the two weeks that I have been here that Duff sits through many sales pitches and gives many sales pitches, and from what I have seen he is pretty good at it. So Duff decided to give me a few key points on what he thinks makes up a good sales pitch.

  • First and foremost, be on time. DO NOT be the person everyone is waiting for.
  • Set an agenda for the call or meeting to keep you on track and your perspective customer engaged.
  • Always be prepared for the call or meeting. Test out all of your demos and PowerPoints before hand because it is really embarrassing if a technology company’s technology doesn’t work.
  • If you make a PowerPoint, just put key topics on the slides and explain it yourself. Do not put as many words as you can on a slide and just read them.
  • Research the customer you are pitching and make every aspect of the pitch relevant to them.
  • Role play with your team before the pitch. It makes you look much more professional and prepared.
  • Don’t talk too much or oversell your product at the end of the pitch.

I feel like the skills I am learning here are tools that I will use through my entire career, whatever field it may be in. I now understand why my dad raves about this place, and why everyone involved think it is to good to be true at first. Chris Howard, a close family friend, told me that this internship will ruin me for every other job I will ever have because I will never find another office with the kind of culture and people 3Ci has, and I will never find another CEO as totally awesome as Duff. I know the amazing opportunity that I have been given this summer and cannot wait to see what is to come in week three.

Posted by Jenny Walsh | in Inside 3Ci | No Comments »

Employee Announcement: Jesse England, Vice President of Sales

Jul. 1st 2010

Jesse England3Cinteractive is pleased to announce that Jesse England, our Director of Global and Investment Accounts, has been promoted to Vice President of Sales and will report directly to Mike FitzGibbon, 3Ci’s Co-Founder and President. Jesse will take over for Charlie Wiggs and lead our enterprise sales team. Since joining 3Cinteractive two years ago, Jesse has had a tremendous impact on our business and growth. Jesse has helped 3Cinteractive to become a true enterprise solutions oriented organization and successfully sold and managed two of our marque and business impacting accounts (Disney and Tracfone).

The background and pedigree that Jesse brings to the executive leadership team makes him the best possible candidate for this job. We are sure Jesse and his team will continue to build on all the positive things within our sales organization. Please join us in congratulating Jesse England in his new role at 3Cinteractive.

Posted by 3Cinteractive | in Inside 3Ci | No Comments »