Archive for the 'Press Releases' Category

3Cinteractive Announces All-Star Board of Advisors

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on August 5, 2008
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Boca Raton, FL (PRWEB) August 5, 2008 — 3Cinteractive (3Ci), a leading mobile marketing firm, announced today the formation of an all-star Board of Advisors that will help guide the company and continue its robust growth in the red hot mobile industry.

The 3Ci Board is composed of 13 business leaders, each with amazingly successful track records in their various fields of expertise. The vast experience this Board brings to 3Ci in the areas of broadcast media, wireless, advertising, legal and entertainment will undoubtedly serve to solidify 3Ci’s position as the most creative and experienced company in the mobile marketing industry.
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3Cinteractive ranked the Fastest Growing Technology Company by the South Florida Business Journal

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on August 1, 2008
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Boca Raton, FL (PRWEB) August 1, 2008 — 3Cinteractive has been ranked the #1 Fastest Growing Technology Company in South Florida for its 2006-2007 year over year growth. 3Cinteractive, a creative mobile marketing and technology firm, was one of only two companies that posted quadruple digit growth in the time period used for the rankings, which are published each year by the South Florida Business Journal.

This type of revenue growth, in a year where the United States economy has experienced significant challenges, underscores the continuing growth potential of the mobile industry and validates 3Ci’s approach to the marketplace.
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3Cinteractive Powers Innovative HD Digital Radio Alliance Conversion Campaign

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Boca Raton, FL (PRWEB) – 6/30/2008 – 3Cinteractive, a leading creative mobile marketing company, announced it is powering the innovative consumer awareness campaign for the HD Digital Radio Alliance. The expanded marketing campaign is aimed at accelerating the adoption of HD Radio. The Alliance is featuring a text messaging call to action in more than half of all of its radio ads nationwide.

3Ci’s mobile messaging platform is creating real-time, measurable conversations with consumers by promoting listeners to “Text UPGRADE to 34343”. “By establishing a direct, instant relationship with consumers who show an interest in HD Radio, we are activating a whole new category of catalysts,” said Peter Ferrara, President and CEO of the HD Digital Radio Alliance.
Radio ads within the new $57 million, 13-week marketing campaign are running in 100 markets on more than 700 stations. A full 65% of the radio ads invite consumers to text UPGRADE to 34343 with the remainder issuing the familiar call to action to visit www.HDRadio.com.
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3Cinteractive Completes Trial for Industry Changing Text Collect™ Service

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Boca Raton, FL (PRWEB) – 7/7/2008 – 3Cinteractive, a leading mobile marketing agency and application development company, announced it has completed a successful 9 month trial of the company’s patent pending Text Collect™ service. As a result, 3Ci is announcing an immediate full scale launch of the product. Text Collect combines Interactive Voice Response, SMS and Premium SMS (PSMS) mobile billing, producing the only service that allows collect calling and operator services providers to complete collect calls to mobile phones.

Prior to Text Collect™, the ability to complete collect calls to mobile phones has been a major challenge to the collect calling industry. With the number of mobile lines quickly outpacing the number of landlines in the U.S., the solution could not have come soon enough. Collect call completion ratios have been steadily declining for years due to the rapid growth in mobile phone usage. According to David Ellerstein, 3Cinteractive’s Text Collect™ General Manager, “Text Collect™ has driven significant positive results for collect calling providers and all of the major mobile carriers participating in the trial.”
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3Cinteractive Named 2008 Technology Company of the Year for Interactive Marketing

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on May 29, 2008
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Boca Raton, FL (PRWEB) – 5/29/2008 – This week 3Cinteractive was named winner of the prestigious South Florida Business Journal 2008 Technology Company of the Year Award, in the category of Interactive Marketing. Winners were announced on May 28th in Hollywood, Florida at the event sponsored by The South Florida Business Journal and Host.net.

“We are very proud to be recognized as a leader in the technology business community” said Mike FitzGibbon, 3Ci’s President. “Our mobile messaging technology platform allows brands to engage 260+ million consumer’s in the United States. This award further validates our business strategy and focus on building a strong, positive culture and team here at 3Ci. We would like to thank Gary Press and the South Florida Business Journal for this wonderful recognition.”

“We have developed a powerful and easy to use mobile platform and we are very excited to have received this honor,” said 3Ci Chief Executive John Duffy. “It is a testament to the hard work and dedication of all of the people that work for 3Ci. Our goal is to become the premier new media solutions provider in the U.S. by providing a layer of professional services and technology that allow our client’s to reach their consumers and promote their brands anytime and anywhere.”

The 3Ci team has a plethora of diverse experience that includes telecommunications, payment processing, interactive voice response, and broadcast media. No other application service provider can match this breadth of experience,” said Mr. Duffy.

3Ci was selected for its mobile messaging technologies and the positive impact that mobile messaging has had on businesses, governments and the community at large. Other factors that were crucial in the selection of 3Cinteractive for this award were the company’s tremendous internal culture, its level of focus on diversity in the community, and its dedication to the philanthropy through numerous local charitable organizations.

About 3Cinteractive
Based in Boca Raton, FL, 3Cinteractive is an industry leading Mobile Applicaiton Service Provider (MASP) in the US. 3Ci provides the technolgy and professional services needed to communicate directly with the 260 million mobile consumers in the United States. 3Ci’s ability to provide end-to-end, turnkey mobile solutions and concierge style service makes it easy for any company to integrate mobile communications into their brand, content and systems. The 3Ci service portfolio includes SMS text messaging, MMS, application development, campaign and compliance management, content delivery, and IVR integration. The company also provides turn-key media solutions and media consulting, including the representation and sale of mobile marketing sponsorships. 3Ci is a Mobile Marketing Association Member and is listed as one of the top Application Service Providers by the Common Short Code Administration (CSCA). 3Cinteractive was founded by experienced technology professionals and represents the leading edge in interactive telecommunications.

3Cinteractive Introduces Premium SMS Fraud Prevention Tool

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on February 12, 2008
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Boca Raton, FL (PRWEB) – (2/12/2008) – 3Cinteractive (3Ci) has unveiled its proprietary Loss Prevention Service (LPS™), the mobile industry’s first stand-alone risk and fraud management system or Premium SMS mobile payments in the United States. Until now LPS™ has only been available for clients that use the 3Ci Switchblade™ platform. It is now available to all US mobile content providers, aggregators and application service providers.

“We have built a fast and reliable tool that will reduce the amount of content that is delivered but never paid for,” said Mark Smith, 3Ci’s Chief Operating Officer. “Our team has designed similar systems for online credit card and Automated Clearing House transactions with great success”, said Mr. Smith. LPS™ is a proprietary system that normalizes carrier response codes and builds intelligence from the millions of messages being sent through the 3Ci messaging platforms. “We have seen over a 15% increase in settled transactions since implementing LPS at 3Ci”, says Mr. Smith. Premium SMS content is one of the fastest growing components of mobile marketing in the US.

According to Telephia, Off-Portal premium SMS transactions generated close to $1 Billion in 2007. The US wireless market is primarily a post paid environment which increases the risk of not being able to collect revenues from premium transactions.

About 3Cinteractive
Based in Boca Raton, Florida, 3Cinteractive is one of the fastest growing mobile application service providers (MASP) in the United States. The Company’s simple building block approach to mobile marketing enables its clients to “mobilize” their brands, content and systems. The 3Ci service portfolio includes SMS text messaging, application development, campaign and compliance management, content delivery, and IVR integration. 3Ci is a Mobile Marketing Association Member and is listed as one of the top Application Service Providers by the Common Short Code Administration (CSCA). 3Cinteractive was founded by experienced technology professionals and represents the leading edge in interactive telecommunications.

Charlie Wiggs joins 3Cinteractive as V.P. of Sales

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Boca Raton, FL (PRWEB) – (1/07/2008) – 3Cinteractive is pleased to announce that Charles Wiggs has joined the Company as Vice President of Sales. Mr. Wiggs brings his natural talent and years of
experience to lead 3Cinteractive’s continued development of the Company’s Sales Solutions Group. We are very excited to have Charlie join the team,” said John Duffy, CEO of 3Cinteractive. “The company experienced tremendous growth during 2007, and Charlie is going to build the team that will
help us stay proactive in our efforts to serve new customers. He has a lot of experience building sales organizations, and having him aboard will accelerate our efforts to capture market share, especially in
the vertical markets we have already established.”

Mr. Wiggs has over 20 years of successful business experience. Prior to joining 3Ci, Mr. Wiggs held Executive Management positions with several companies including a 4 year engagement as General
Manager of MCI’s $250 Million dollar Prepaid Division. “I look forward to joining 3Ci’s exceptional management team. The Company’s experience and knowledge of the mobile ecosystem, expertise in mobile marketing, and strong carrier relationships have resulted in solid revenue growth. The next step
is to complement 3Ci’s core technology strengths with a sales organization that will deliver mobile solutions to targeted vertical markets,” said Mr. Wiggs. Charlie is relocating to South Florida from
Atlanta, Ga. He is an avid hockey player and enjoys raising Arabian show horses.

About 3Cinteractive
Based in Boca Raton, Florida, 3Cinteractive is one of the fastest growing mobile application and services companies in the United States. The Company’s simple building block approach allows it to deliver
comprehensive solutions that enable its clients to “mobilize” their brands, content and systems. The 3Ci service portfolio includes SMS messaging, application development, campaign and compliance management, content delivery, and IVR integration. 3Ci is a Mobile Marketing Association Member and is listed as one of the top Application Service Providers by the Common Short Code Administration
(CSCA). 3Cinteractive was founded by experienced technology professionals and represents the leading edge in interactive telecommunications.

Lincoln Financial Media selects 3Cinteractive’s P1SMS Platform for Mobile Marketing

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on July 17, 2007
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Boca Raton, FL (PRWEB) – (7/24/2007) – 3Cinteractive has been selected to power Lincoln Financial Media’s exciting new mobile commerce initiative.

“Our P1SMS service is a revolutionary mobile content sales and marketing product that is poised to generate substantial revenue for radio, while inciting more listener passion and loyalty” said 3Cinteractive’s President Mike FitzGibbon. “Radio has an unmatched power to reach millions of content-hungry consumers, and reigns supreme when it comes to breaking new music and driving consumers to interact,” says Mr. FitzGibbon. “It’s time to capitalize on that power.” P1SMS will allow consumers to instantly buy content (using their mobile phone) based on what’s currently playing on the radio station.

“We are very excited about our new mobile messaging initiatives”, said John Dimmick, Vice President of Programming for Lincoln Financial Media.” This mobile solution gives Lincoln Financial Media and our advertisers the ability to connect with our listeners with compelling and unique content and offers. We chose 3Ci for the depth of capabilities their P1SMS messaging platform provides. The P1SMS tools give us complete control over marketing messages delivered to our listeners allowing us to create and manage SMS campaigns in real time. It also allows us to schedule and deliver targeted SMS messages, special station content advertiser sponsored messages. Lincoln Financial Media and our advertisers are now on the cutting edge of delivering value and content to our listeners wherever they are and whenever they want to interact with us.”

How does it work? A listener texts a unique “trigger” word or phrase (most likely the radio station name) to a 5or 6-digit number during any song. Within seconds, P1SMS responds with real-time song and artist info, along with a menu of interactive options, including “Buy It,” “Get artist alerts,” engage listeners in mobile contests, conduct polls, research and more. Current content will include ringtones, music downloads and artist alerts. Wallpapers, video, concert tickets and much more will soon follow. Radio stations share in the net revenue generated from content purchases. Additionally, stations can sell or distribute their own content, including exclusive ringtones which can be created and produced by P1SMS “A-List” music producers.

The revenue potential for mobile content is massive and will continue to grow. According to a recent report from Juniper Research, an expansion in mobile content linked with a sharp increase in 2.5G and 3G handset use, will combine to deliver global mobile entertainment revenues of more than $59 billion by 2009. By 2008, Ovum, another leading research firm covering the mobile marketplace, predicts that ringtones will comprise the bulk of the mobile phone personalization market, reaching a $6.5 billion market share.

P1SMS will also help transform the radio-advertising model with its ability to send highly targeted messages to active consumers, provoking immediate response, instant foot traffic, and increasing sales. Additionally, record labels will be able to reach music buyers who want a more personal connection with their favorite artist(s), and the opportunity to get exclusive mobile content and “insider” information such as concert updates, album release dates, and breaking news.

About 3Cinteractve: Based in Boca Raton, Florida, 3Cinteractive is a mobile application and services company. The company delivers comprehensive solutions that enable its clients to “mobilize” their brands and content. The 3Ci service portfolio includes application development, campaign and compliance management, content delivery, and IVR integration. 3Ci is a Mobile Marketing Association Member and is listed as one of the top Application Service Providers by the Common Short Code Administration (CSCA). 3Cinteractive was founded by experienced technology professionals and represents the leading edge in interactive telecommunications.

About Lincoln Financial Group:
Lincoln Financial Media Company, a wholly-owned subsidiary of Lincoln National Corporation, owns and operates television stations in Charlotte, NC (WBTV-TV), Richmond, VA (WWBT-TV) and Charleston, SC (WCSC-TV); and radio stations in Atlanta (WQXI-AM, WSTR-FM), Charlotte, NC (WBT-AM/FM, WLNK-FM), Denver, CO (KEPN-AM, KJCD-FM, KKFN-AM, KQKS-FM, KYGO-FM), Miami, FL (WAXY-AM, WLYF-FM, WMXJ-FM) and San Diego, CA (KBZT-FM, KIFM-FM, KSON-AM/FM, KSOQ-FM). In addition, the company’s Lincoln Financial Sports division, located in Charlotte, NC, produces and distributes Southeastern Conference football and basketball games, Atlantic Coast Conference football and (with Raycom) basketball games and other sports events.

3Cinteractive Launches Student Text Connect Service

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on April 17, 2007
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Provides small and large schools and universities scalable turnkey real-time SMS notification capabilities.

Boca Raton, FL (PRWEB) – (4/18/2007) – 3Cinteractive is announcing the release of its SMS messaging solution for schools and universities. “Student Text Connect” provides a full suite of mobile and IVR messaging solutions to learning institutions.

“Extending our mobile messaging and IVR out-dial experience to Universities gives them an immediate way to communicate with students, faculty and even parents,” says 3Cinteractive President, Mike FitzGibbon. “This week’s tragic events at Virginia Tech underscore the importance of being able to communicate immediately with students and faculty. Our core platform is already used for applications such as employee hurricane and disaster hotlines so this is a natural extension of our services”, says Mr. FitzGibbon.

The product uses 3Cinteractive’s proprietary short code technology which allows for even the largest Universities in the US to deliver text messages to all of its students in just minutes. Key features include sophisticated list management, real-time text and voice blast capabilities, online reporting, and carrier compliance management. Says 3Ci’s CEO John Duffy, “While our Student Text Connect service provides a critical need for emergency uses, it also offers institutions the ability to create an open line of communication with students for normal events such as scheduling, special events and class information.”

About 3Cinteractve: Based in Boca Raton, Florida, 3Cinteractive is a new kind of mobile company building turnkey solutions for an impressive list of clients around the world. The 3Ci service portfolio includes a host of mobile services including campaign management, payment mechanisms, content delivery, and IVR integration and application development. Founded by experienced technology professionals, 3Ci represents the leading edge in interactive telecommunications.