3Cinteractive has been chosen by the Mobile Marketing Association (MMA) to sit on their Consumer Best Practices Committee. Niki Dunbar, 3Cinteractive’s Director of Service Operations, was nominated for 3Ci’s position on the committee and will represent 3Ci as part of this prestigious mobile industry body. The MMA has developed the Consumer Best Practices Committee — comprised of all four Tier-1 wireless carriers, as well as leading aggregators, and content providers — to formulate a set of guidelines for Cross-Carrier Mobile Content Services.
3Ci is very proud to take such a strong leadership position in an important area of the mobile marketing industry. We believe that our appointment is a compelling testament to 3Cinteractive’s and Niki Dunbar’s extensive reputation as a leader in mobile marketing compliance and consumer best practices. Congratulations, Niki!
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