3Cinteractive Blog

Mobile marketing is the next wave of information technology, but this wave is beyond the unprecedented statistics of response rates and highly targetable databases. Mobile is becoming a requirement for the continued development of user content websites. 3Cinteractive provides a level of service, support, and technology between content providers and the wireless consumers. This position gives us a unique perspective on the development of mobile marketing. The 3Cinteractive Blog is our way of publishing that knowledge, providing our analysis, and having a little fun.

Over the life of this blog, you will hear from several members of our team. Each member of the 3Cinteractive team prides themselves in their particular area of expertise, and I will make sure their voice is heard. As in any growing field, our team is always moving, so I’ve huddled up a small group of regular contributers to keep us moving. Here they are… in order of age (or wisdom).

J. Ainsworth Boyle, Editor and New Media: I will be the most regular contributer to this blog. The majority of my input will draw connections between web trends and mobile trends. I will also cover news events in both of these industries and provide insight from a consumer’s perspective.

Jeff Michaud, Creative Director.
John Duffy, Founder and Chief Executive Officer.

Upcoming Articles:
- 10 Ways Brands Use Mobile
- What Do 58 Million US Mobile Subscribers Have in Common?
- 7 Reasons WAP is Flawed
- Why Websites Can’t Save Radio
- Mobile 101: Understanding Universal Keywords