Tag Archive for '3Cinteractive'Page 3 of 4

Congratulations, Jason Taylor!

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on June 1, 2008
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3Cinteractive would like to congratulate Jason Taylor for his performance on ABC’s Dancing With the Stars. Jason, who is known for battering opposing offenses as a defensive end for the Miami Dolphins, was a finalist this season on the hit show, and finished second overall in the dance contest.

To help support Jason and his success on the show, 3Ci and The Jason Taylor Foundation teamed up to “mobilize” Jason’s fans across the nation. Fans were asked to text the keyword JT to short code 34343. This gave Jason the chance to keep in touch with his fans and keep them up to date on his dance preparations.

Jason was also able to send reminders for fans to watch the show and to vote. “We had a great response to our text campaign, said Seth Levit, Executive Director of the Jason Taylor Foundation. “There is no question that text messaging is a direct, personal way to reach Jason’s fans and foundation supporters.”
For more information and news on the Jason Taylor Foundation.

- Jeff Michaud

3Cinteractive Named 2008 Technology Company of the Year for Interactive Marketing

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Ainsworth Boyle
on May 29, 2008
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Boca Raton, FL (PRWEB) – 5/29/2008 – This week 3Cinteractive was named winner of the prestigious South Florida Business Journal 2008 Technology Company of the Year Award, in the category of Interactive Marketing. Winners were announced on May 28th in Hollywood, Florida at the event sponsored by The South Florida Business Journal and Host.net.

“We are very proud to be recognized as a leader in the technology business community” said Mike FitzGibbon, 3Ci’s President. “Our mobile messaging technology platform allows brands to engage 260+ million consumer’s in the United States. This award further validates our business strategy and focus on building a strong, positive culture and team here at 3Ci. We would like to thank Gary Press and the South Florida Business Journal for this wonderful recognition.”

“We have developed a powerful and easy to use mobile platform and we are very excited to have received this honor,” said 3Ci Chief Executive John Duffy. “It is a testament to the hard work and dedication of all of the people that work for 3Ci. Our goal is to become the premier new media solutions provider in the U.S. by providing a layer of professional services and technology that allow our client’s to reach their consumers and promote their brands anytime and anywhere.”

The 3Ci team has a plethora of diverse experience that includes telecommunications, payment processing, interactive voice response, and broadcast media. No other application service provider can match this breadth of experience,” said Mr. Duffy.

3Ci was selected for its mobile messaging technologies and the positive impact that mobile messaging has had on businesses, governments and the community at large. Other factors that were crucial in the selection of 3Cinteractive for this award were the company’s tremendous internal culture, its level of focus on diversity in the community, and its dedication to the philanthropy through numerous local charitable organizations.

About 3Cinteractive
Based in Boca Raton, FL, 3Cinteractive is an industry leading Mobile Applicaiton Service Provider (MASP) in the US. 3Ci provides the technolgy and professional services needed to communicate directly with the 260 million mobile consumers in the United States. 3Ci’s ability to provide end-to-end, turnkey mobile solutions and concierge style service makes it easy for any company to integrate mobile communications into their brand, content and systems. The 3Ci service portfolio includes SMS text messaging, MMS, application development, campaign and compliance management, content delivery, and IVR integration. The company also provides turn-key media solutions and media consulting, including the representation and sale of mobile marketing sponsorships. 3Ci is a Mobile Marketing Association Member and is listed as one of the top Application Service Providers by the Common Short Code Administration (CSCA). 3Cinteractive was founded by experienced technology professionals and represents the leading edge in interactive telecommunications.

3Ci Biography: Juan Nin, GM, S. American Development Team

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on May 1, 2008
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Juan Nin is the General Manager of 3Ci’s South American Development Office. His daily responsibilities include general management, head of development and server management.  He has extensive experience in mobile development and carrier integrations and recently led 3Ci’s SMS integration with Brazilian mobile carriers.

Juan is a leader in the mobile development community and is actively involved in the open source WURFL roject and web neutrality efforts.  Prior to joining 3Ci, Juan’s experience included managing international projects for several multi-national corporations and teaching Linux server administration, maintenance and security.
Juan takes great pride in the areas of research, progress and innovation.  He is always up to date on the latest technology including UNIX, Linux, Mac devices and mobile technology.  He recently picked up surfing as a hobby and is a former drummer in Lapso, a Uruguayan rock band.  His family includes his wife Luciana, his mother Susana, brother Massimilano and his father Jorge.

- Jeff Michaud

Client Feature: Cumulus Radio

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on April 1, 2008
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3Ci welcomes Cumulus Media to its family. Cumulus Media is a leading owner and operator of high quality FM and AM radio stations serving mid-size and smaller cities throughout the US and Caribbean. Cumulus Media Atlanta was looking for an effective way to get information out to its listeners regarding a change of dial position for all of its brands and a new internet radio station launched for alternative listeners.

To support the cluster’s efforts, 3Ci began by “scrubbing” the Cumulus listener database and provided them with 100,000 mobile numbers from their existing database.  Cumulus used this data to invite fans to the
new Internet station 99x.com.  Fans were also invited to win tickets to a sold out concert.  The campaign resulted in over 7,000 entries during afternoon drive on a Friday! Rob Hamilton, Director of Interactive Media at Cumulus is enthusiastic about the cluster’s mobile initiatives, “Text messaging gives us an immediate, direct way to reach our listeners and engage them when they are away from the radio, and that is a very powerful marketing tool for us.”
“We are really excited about the Cumulus opportunity,” stated Mike FitzGibbon, 3Ci President. “An aggressive team of experienced programmers, sale managers and promotion directors are receiving a hands on mobile
education from the 3Ci team.  They are embracing the technology, and are engaged in the boutique services provided by 3Ci including live support during initial mobile campaigns to ensure Cumulus’ early success with mobile.”

- Jeff Michaud

Industry Focus: Merchant e-Solutions

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on April 1, 2008
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3Ci client, Merchant e-Solutions is an e-commerce company providing payment services to community banks and merchants. A leader in payment processing services, MeS is on the cutting edge of banking technology.

3Ci’s Switchblade™ mobile messaging platform allows MeS to instantly deliver critical SMS alerts to MeS’s 60,000+ merchants.  Initial mobile alerts will include card association alerts, financial notifications, daily deposits, chargeback and refund requests.  Mobile messaging for banking applications is a fast growing market for 3Ci, which was featured in this month’s Nilson Report on Mobile Messaging and Payments. Nilson predicts that “mobile handsets will be widely used by banks to establish an additional communications channel…” Nilson also stated that “SMS text messaging extends a bank’s reach for much less than it costs to handle an inbound phone call.”

- Jeff Michaud

3Cinteractive Announces David Ross as New Chairman

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on March 24, 2008
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Boca Raton, FL (PRWEB) – 3/24/2008 – South Florida radio executive and media promotions innovator, David Ross, recently joined 3Ci as an investor and Board Chairman. Mr. Ross, a well respected and successful radio and media visionary will help guide the mobile marketing service provider’s new media efforts, merging traditional advertising media and values with new interactive mobile technology.

Mr. Ross entered the radio broadcasting business in 1972 as an advertising executive and moved into station, cluster and group management; setting the trail as one of the first radio consolidators. During his 36 year media career David created, built and operated clusters of radio stations around the world, including legendary Top 40 powerhouse, Y-100 in Miami. His innovative promotional style and use of cutting edge technology has been a key driver towards the tremendous success rate of his operations. Ross’s consultation into 3rd world media operations has earned him a unique reputation, and is credited with building out the first privately held broadcast media in the Bahamas. His experience includes concert promotion, wireless media, and mobile.

Mr. Ross was a shareholder and partner in 14 station radio group, Metroplex Communications Inc, which was sold to Clear Channel Communications Inc. in 1994. From 1994 to March of 2006, he served as an officer in the public company known as Clear Channel Worldwide, operating a highly successful division of 32 radio stations and a marketing / concert promotion company.

“We are very excited to have David join our company” said John Duffy, 3Ci’s CEO and Founding Partner. “Our technology allows brands to engage 250+ million consumer’s in the US. Mobile marketing is in the process of becoming a direct extension of traditional marketing methods and David will help guide us as 3Ci continues to support agencies and brands in the form of an advertising support agency. His role as Chairman includes the creation of an all star advisory board consisting of a diverse group of top banking, media, sports and business executives chartered to help guide the company and its management team through the rapidly changing and dynamic world of wireless, where 3Ci is experiencing dramatic growth.”

“I strongly believe that mobile marketing is quickly becoming the most personal, unique and cost effective way for brands, media companies and advertisers to establish direct interactions with consumers” said Mr. Ross. According to Mr. Ross, “3Ci has developed a powerful and yet easy to use mobile technology platform and I am very excited to invest in the company and join the team. 3Ci’s goal will be to become a mainstream new media solutions provider in the mobile marketing space, providing more than a technology platform. Our executive management team has a plethora of diverse experience including telecommunications, financial transaction processing, IVR, and traditional media. The result is a one-stop “boutique” approach to demystify the mobile echo-system, providing “partnerships” with our client base. No other US application service provider has this breadth of experience.”

About 3Cinteractive
Based in Boca Raton, Florida, 3Cinteractive is one of the fastest growing mobile application service providers (MASP) in the United States. The Company’s simple building block approach to mobile marketing enables its clients to “mobilize” their brands, content and systems. The 3Ci service portfolio includes SMS text messaging, application development, campaign and compliance management, content delivery, and IVR integration. The company also provides turn-key media solutions, media consulting, including the representation and sale of mobile marketing units. 3Ci is a Mobile Marketing Association Member and is listed as one of the top Application Service Providers by the Common Short Code Administration (CSCA). 3Cinteractive was founded by experienced technology professionals and represents the leading edge in interactive telecommunications.

3Cinteractive Introduces Premium SMS Fraud Prevention Tool

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on February 12, 2008
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Boca Raton, FL (PRWEB) – (2/12/2008) – 3Cinteractive (3Ci) has unveiled its proprietary Loss Prevention Service (LPS™), the mobile industry’s first stand-alone risk and fraud management system or Premium SMS mobile payments in the United States. Until now LPS™ has only been available for clients that use the 3Ci Switchblade™ platform. It is now available to all US mobile content providers, aggregators and application service providers.

“We have built a fast and reliable tool that will reduce the amount of content that is delivered but never paid for,” said Mark Smith, 3Ci’s Chief Operating Officer. “Our team has designed similar systems for online credit card and Automated Clearing House transactions with great success”, said Mr. Smith. LPS™ is a proprietary system that normalizes carrier response codes and builds intelligence from the millions of messages being sent through the 3Ci messaging platforms. “We have seen over a 15% increase in settled transactions since implementing LPS at 3Ci”, says Mr. Smith. Premium SMS content is one of the fastest growing components of mobile marketing in the US.

According to Telephia, Off-Portal premium SMS transactions generated close to $1 Billion in 2007. The US wireless market is primarily a post paid environment which increases the risk of not being able to collect revenues from premium transactions.

About 3Cinteractive
Based in Boca Raton, Florida, 3Cinteractive is one of the fastest growing mobile application service providers (MASP) in the United States. The Company’s simple building block approach to mobile marketing enables its clients to “mobilize” their brands, content and systems. The 3Ci service portfolio includes SMS text messaging, application development, campaign and compliance management, content delivery, and IVR integration. 3Ci is a Mobile Marketing Association Member and is listed as one of the top Application Service Providers by the Common Short Code Administration (CSCA). 3Cinteractive was founded by experienced technology professionals and represents the leading edge in interactive telecommunications.

3Ci Biography: Vic Shroff, Director of Sales Development

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on February 1, 2008
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Every business needs the right partners to maximize its potential. My objective is to develop the strategic sales, vendor, and partner relationships that help 3Cinteractive to execute its business plan.

Having started in MCI’s corporate accounts organization, I spent the last five years of my career in national account and wholesale account sales management positions. Before reaching 3Ci I transferred to Canada where I helped to build MCI’s wholesale organization.

- Vic Shroff

3Ci Rocks Winter X Games XII

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on February 1, 2008
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ESPN selected the 3Cinteractive Switchblade™ mobile text messaging platform and in-venue, text to screen application, Shoutbox™ to rock the Winter X Games “go big” event this past weekend in Aspen, Colorado.

On Saturday night, ESPN, EXPN.com, and ABC televised the Snowboard Big Air contest. The debut of 3Ci’s Shoutbox™ text-voting capabilities extended audience participation by empowering the viewer to help judge the outcome of the events. The judging was done in an “American Idol” format with the decision of a presiding judge supplemented by the fans’ votes.  

3Ci President Mike FitzGibbon attended the games and was thrilled with the response. “Everywhere you looked people were texting, proving the direct response SMS generates. I’m excited about the future of text messaging as an efficient advertising avail reaching 250 million Americans on a device they carry in their pockets.”

- Jeff Michaud

Technology Focus: Loss Prevention Service

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on February 1, 2008
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3Ci recently launched its Loss Prevention Service (LPS) for Premium SMS payments. “We have recognized a considerable uplift in PSMS transaction authorization rates across our existing customer base and are excited to introduce LPS to the rest of the marketplace” says Jeremy Martin, VP Biz Dev.

LPS is a risk management and fraud management system designed specifically for the mobile payments market. The system maximizes return for content providers utilizing Premium SMS to bill for their content. It is available through 3Ci’s Switchblade™ mobile messaging platform or through Fonebook™ API toolkit.

- Jeff Michaud