Tag Archive for 'AT&T'

Compliance Note: AT&T Auditing and Monitoring Policy Changes

Published
by
Michelle Stone
on May 27, 2010
in Carrier Compliance
. 1 Comment

AT&T recently made auditing and monitoring policy changes to standard and premium campaigns.

Effective May 3, 2010, AT&T is implementing the following changes to its audit process:

  • The scoring system that AT&T has used in the past for auditing will no longer be used. Instead a PASS/FAIL indication will be shown
  • There will no longer be a “three strikes” process with regard to audits
  • An audit will receive a FAIL if a customer-affecting or AT&T brand-affecting issue has been found during the audit, or if the issue breaks any of the MMA CBP guidelines. (A PDF copy of the guidelines is available for download here. Please note that you will need Adobe® Reader® in order to view the document)
  • Root cause analysis (RCA) will be required for all failed audits. RCA will also be required for programs that generate over 25% refund rate
  • Please be advised that IQ Quiz type-content will continue to follow the IQ Quiz Policy, dated December 2009

AT&T will continue to send feedback forms summarizing the failed audit; however, the following changes will occur:

  • A failure in one or more criteria will result in a failed audit which will be considered an “escalation”
  • All failed criteria must be resolved within five (5) business days
  • AT&T will automatically check for compliance following Day 5
  • Any escalation / failed audit not completely resolved will result in closure of the campaign. If a campaign is closed for failure, the customer will have 14 days to fix the issue or risk having the short code de-provisioned
  • AT&T will indicate the reason for closure and change the campaign status
  • No new subscriptions will be allowed immediately; however, existing customers will be able to retain their service
  • AT&T will monitor activity for closed campaigns
  • When a program failure is ‘resolved’, it can be stated within the RCA delivered to AT&T, which in turn will be reviewed for re-activation
  • Failure to comply with this new policy will result in de-provisioning of the entire short code

Please contact your Account Manager or 3Ci Support if you should have any questions regarding AT&T’s changes to its audit process.

My Mobile Applications Selects 3Cinteractive to Handle SMS in the United States

Published
by
Michelle Stone
on March 19, 2010
in Press Releases
. 0 Comments

My Mobile Applications, a mobile messaging services company with one of the most reliable communications networks across North America and Latin America, has partnered with 3Cinteractive, an industry leading mobile technology firm, to provide businesses a high quality mobile messaging, short message service (SMS), Premium SMS, and multimedia message service (MMS) solution.

My Mobile Applications - MYMO

My Mobile Applications has selected 3Cinteractive to handle all of the aggregation and migration of all of their SMS in the United States on AT&T, Sprint-Nextel, and Verizon Wireless. This includes the processing of millions of messages using My Mobile Applications’ and 3Cinteractive’s services to deploy powerful and complex mobile messaging functions.

Multimedia Messaging Service (MMS) Now Available on AT&T Network

Published
by
3Cinteractive
on March 19, 2010
in Industry News
. 0 Comments

3Cinteractive is pleased to announce immediate availability of Multimedia Message Service (MMS) on the AT&T network. With our partners at OpenMarket, you can now provide richer, more personalized mobile content such as images, audio, short video, and rich text to AT&T subscribers and accept photos and other content from subscribers to your application.

MMS represents an additional method for delivering downloadable content on the AT&T network of 82 million subscribers. AT&T accepts premium and standard rate programs for MMS traffic, such as ringtone, wallpaper and other content downloads. Both MT and MO based programs are accepted. With MMS, the 160 character restriction of SMS does not apply.

With 3Cinteractive and OpenMarket MMS you can:

 ·   Deliver binary content to over 210 million AT&T, Verizon, Alltel, Sprint (CDMA) and Cricket subscribers
 ·   Deliver longer text messages
 ·   Launch innovative programs like social networking applications and games
 ·   Increase success rates with handset discovery capability
 ·   Sell secure DRM (Digital Rights Management) protected content that prevents piracy of your offerings
 ·   Provide enhanced consumer experience via automatic content downloads
 ·   Get transaction level reporting of messages via the OpenMarket Message Activity Report (MAR)

To launch your MMS campaign, please contact your Account Manager or 3Ci Support to get started today.

Compliance Note: AT&T’s 25%+ Refund Rate Policy

Published
by
3Cinteractive
on February 18, 2010
in Carrier Compliance
. 0 Comments

Last month 3Cinteractive sent a notice outlining AT&T’s new policy to address excessive refund rates. Additional documentation on this new policy and process, which became effective Sunday, January 31, 2010, is available for download (please note you will need Adobe® Reader® to view the document).

We ask that you review and familiarize yourself with AT&T’s 25%+ Refund Rate Policy.

Outlined below are the high level points of the 25%+ Refund Rate process. Further details are contained in the download document.

 ·   All short codes with a refund rate of 25% or more will be sent for a priority audit, which is an audit immediately triggered by the excessive refund rate.

 ·   All short codes with a refund rate higher than 25% and a failed priority audit (meaning, a score below 80) will be subject to the consequences outlined below.

Consequences of a breach in this new policy include:

 ·   Immediate suspension of short code for a minimum of thirty (30) days

 ·   No new purchases or subscriptions will be added to the short code during the suspension

    ·   Note: existing subscribers will continue to bill and receive their content

Please feel free to contact your Account Manager or 3Ci Support with any questions or concerns you may have, or to review the impact these new guidelines may have on your business.

Reminder: Carrier Provisioning Schedule, Holiday 2009

Published
by
Michelle Stone
on November 23, 2009
in Carrier Compliance and News and Notes
. 0 Comments

This is a reminder of the carrier provisioning schedules for this holiday season. Be sure to submit your programs by the dates listed below in order to start the process in 2009.

AT&T

The last date for AT&T to accept programs this year was Tuesday, November 17, 2009 at 12:00 PM EST (noon). Please keep in mind that programs submitted after this date will not begin the provisioning process until January 3, 2010.

Sprint-Nextel

All campaigns must be submitted to Sprint by 12:00 PM EST (noon) on Wednesday, December 2, 2009 (this is for the provisioning cycle occurring on Thursday, December 10, 2009).

For 2010, the first provisioning cycle will begin on Thursday, January 21, 2010 and campaigns must be submitted to Sprint by 12:00 PM EST (noon) on Wednesday, January 13, 2010.

Verizon Wireless

For 2009, Verizon Wireless has established provisioning “freezes” on programs (note that these freezes will take place 48 hours prior to the dates listed below):

  • Thursday, November 26, 2009 (freeze starts Tuesday, November 24, 2009)
  • Friday, December 25, 2009 (freeze starts Wednesday, December 23, 2009)
  • Thursday, December 31, 2009 (freeze starts Tuesday, December 29, 2009)

Virgin Mobile

Please note that there will be no provisioning for Virgin Mobile USA from Sunday, November 22, 2009 (meaning we are already into the first Virgin Mobile freeze) and ending Sunday, November 29, 2009 and then from Sunday, December 20, 2009 to Sunday, January 3, 2010. Normal operations for Virgin Mobile USA are scheduled to resume on Monday, January 4, 2010.

For any questions, please contact 3Cinteractive via telephone at 561.443.5505 or via email at support@3cinteractive.com.

AT&T Offers Collect Calls to Wireless Customers in the US with 3Ci

Published
by
Michelle Stone
on March 31, 2009
in Press Releases
. 0 Comments

AT&T* announced that customers can now make collect calls to mobile phones by dialing 1-800-CALL-ATT® (1-800-225-5288), to access a new service called AT&T Collect to Wireless. AT&T is the first major telecommunications provider to expand its collect calling services to reach wireless customers in the U.S.

This opportunity is provided through a strategic relationship with 3Cinteractive’s Text Collect™ service. AT&T Collect to Wireless is part of the 1-800-CALL-ATT® product suite, which provides customers access to the AT&T network for all alternatively-billed calls, including calling card, credit card and collect calls.

Continue reading ‘AT&T Offers Collect Calls to Wireless Customers in the US with 3Ci’

Employee Profile: Chris McGrath, Client Services Manager

Published
by
3Cinteractive
on November 3, 2008
in Employee Profile
. 0 Comments

Chris McGrath, Client Services Manager

Chris McGrath manages 3Ci’s Client Services Department. With an extensive background in customer service and telecommunications, Chris brings a wealth of experience to 3Ci’s client boarding process.

Chris’s ability to educate the client on the implementation process, timelines, and the program submission process is a critical component of 3Ci’s Compliance Team. Following her initial meetings with a new client, Chris is responsible for creating a compliant program brief that is up-to-date with the carriers’ approval guidelines. As part of the 3Ci’s Compliance Team, Chris works closely with Niki Dunbar, Director of Service Operations. Chris’s proactive approach and positive attitude have contributed to the success of 3Ci.

Chris’s career began in Boca Raton as an executive assistant at IBM, where she supported high level executives. From there, she worked at Airtouch Paging as a Sales/Service Account Executive. Before starting at 3Ci, Chris spent nine years at AT&T as a Business Care Manager, managing all areas of the customer relationship, account management, and enterprise customer portfolio. Her clients included FP&L, JM Family Enterprises, AutoNation and Royal Caribbean Cruise Lines.

In her spare time, Chris enjoys getting together with family and friends, shopping, traveling and good wine! A native of Pittsburgh, PA, she’s an avid Pittsburgh Steelers fan and enjoys visiting her family (Josie, Jackie, and Michael) in Erie, PA.

- Ainsworth