Vol. 4: “Nothing helps you get your second customer like your first,” says Professor Duff.  In this installment of Entrepreneurship 101, the discussion centers on choosing a market and how niches can help you gain early success. There is a great deal of opportunity in niche markets where competition is usually less and prices for services are typically higher than in cluttered markets with several competitors.

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John Duffy, 3Ci’s founder and CEO, is a serial entrepreneur having started several businesses in a wide range of industries.  He was asked to speak to a group of Florida Atlantic University students as part of their celebration of Global Entrepreneurship Week.  Entrepreneurship 101 is a break down of that panel discussion into topical segments meant to be informative and hopefully useful to potential entrepreneurs. Duff is not a professor he just plays one on TV, so take his advice at your own risk.

Course: ENT 101

School: 3Cinteractive

Faculty: Professor Duff

Credit Level: Beginner

Course Description: This course strives to provide students the knowledge and tools necessary to understand what it takes to be an entrepreneur.  Please be advised, it is not for the faint hearted. This course will give future entrepreneurs a small glimpse at what to expect and some of the pitfalls to look out for and hopefully avoid. Although this course focuses on entrepreneurship the lessons learned can be taken into all aspects of business and life.  Topics covered will include: Motivation, Selecting Partners, Outside Capital, Choosing a Market, Creating Value, Scalability, Oscillation Curve, First Steps, Strategy and Ideas.

Vol. 1: Mark Dixon, former NFL offensive lineman used to say, “I don’t care what motivates you, just be motivated“.  In the first installment of Entrepreneurship 101, Duff discusses what motivated him to be an entrepreneur.  Being an entrepreneur is a lifestyle you have to live 24×7.  If you want to be successful, passion and motivation are a must.

As part of this year’s homecoming festivities, Florida Atlantic University (FAU), the first public university in southeast Florida and the first university in the nation to offer only upper-division and graduate level courses, is using 3Cinteractive’s Shoutbox™ text-2-screen in-venue application. 

Shoutbox will be featured at the Annual Freaker’s Ball Concert, held at the Carole & Barry Kaye Performing Arts Auditorium. The show is co-headlined by Pitbull and Fabolous and tickets are still available for the 8:00 PM concert on October 23rd. The show is for ages 16 and up. Student tickets are one per Owl Card, valid at the box office only.

Shoutbox will also make an appearance at the 2009 Homecoming Comedy Show, presented by the Program Board and the Homecoming Committee. The comedy show features Pablo Francisco with Kevin Hart and Christian Finnegan. 

The show will be held at 8:00 PM on October 29th at the Carole & Barry Kaye Performing Arts Auditorium. The show is for ages 16 and older and tickets are available — student tickets are one per Owl Card, valid at the box office only.

3Cinteractive was pleased to offer the Shoutbox application to FAU as part of our November Promotion. The not-for-profit promotion gave FAU a $2,500 savings on bringing our interactive, text-to-screen solution to the Freaker’s Ball and the Homecoming Comedy Show.