The Gateway to Generation-Y

Jun. 12th 2008

I had been spending the past several weeks without an iPhone, and yesterday I felt a bit “out-of-touch.” I thought to myself: no one else was affected by my phone being stolen, and I’ve replaced it with a temporary standard-issue phone, so why the big deal? Then… my 3 year-old phone lit-up with my morning text message from IWantSandy. After painfully navigating through the interface I found my text message and wrote down my to-do list. That’s when I realized my phone wasn’t meant for email or text messaging.

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Posted by 3Cinteractive | in Trends & Research | No Comments »

Cover4Me: Text Message for Work Coverage

May. 5th 2008

Cover4Me is a great mobile application that allows workers to seek job coverage using an anonymous text message. Their application is very robust, and utilizes 3Cinteractive’s Fonebook Mobile API Toolkit. Their integration with 3Cinteractive allows Cover4Me to let coworkers interact through a neutral shortcode without revealing their personal contact information.

Over the past several weeks I’ve grown into the Twitter community and haven’t looked back. The most fascinating part of Twitter was the development of the “@” replies concept. Twitter has evolved and the idea of posting “what I’m doing” has become a theme in social networking (e.g. Facebook Status). Cover4Me designed an application that puts an interesting spin on the new trend of “what I’m doing”. To add to it, Cover4Me allows your co-workers to say what you’re “actually” doing!

It’s a great concept and I’ve been experimenting with it quite a bit inside the 3Cinteractive office. Twitter is a great program, but it misses a lot of the personal social interaction that you get from being face-to-face with someone you’re talking to. Adding the ability for your close friends/co-workers to manage your status adds a bit of fun for your “web presence” and work environment.
Make sure to give it a shot.

- Ainsworth

Posted by 3Cinteractive | in Branding | No Comments »