Social media has had a profound effect on consumer behavior. Consider that nearly half of Americans (47%) say Facebook has the greatest impact on...
Keep in mind that consumers are more likely to be near tourist attractions than the rest of the year, and out of the office...
Summer offers brands an opportunity to bring in new customers through the use of promotions and discounts as a way to generate excitement, engagement,...
The following is a guest contributed post from Margie Kupfer, Vice President of Marketing at 3Cinteractive (3C). Summer is one of the best times...
According to a poll, 64 percent of Americans own a smartphone, and a convincing 97% of them use text messaging. In fact, text messaging...
At a time when many retailers remain unsure about how to leverage smartphones for other aspects of their business, text messaging continues to evolve...