You've just landed at your holiday destination, ping! It's an SMS from your hotel asking you if you'd like a pick up. You click...
Innovation in communication tools has advanced greatly, giving convenience to retailers and consumers today in their connections with each other. The web, mobile marketing...
Browser wars are so last century. In a few weeks, we could see the next phase of the Messaging Wars. That’s when Sprint is...
Businesses have prioritized interacting with customers through mobile devices to create stronger relationships. They have even developed their own apps to better communicate with...
Modern marketers have shown an appetite for leveraging mobile marketing platforms to drive interactions with customers. These interactions are based on the analysis of...